Campaign Executive

At Metcash, you’re part of something bigger. We’ve got the heart of a small business with the strength and support of a big business.

When you join Metcash, your work makes a real difference to independent businesses and local communities, empowering you to:

• Grow your career with tailored development programs
• Thrive your way with flexible work options
• Make your mark in a high-performing, values-led team

At Metcash Food, we’re the power behind local business, proudly supplying over 1600 independently owned stores in every corner of Australia and New Zealand. With trusted brands like IGA, Foodland and Campbells, our stores sit at the heart of their communities, providing locals with the products and homegrown produce they love most.

About the Opportunity

This is a high‑impact Campaign Executive role for someone who loves turning data into growth. You’ll own lifecycle and trade activation campaigns end‑to‑end - from strategy and journey design to in‑flight optimisation and commercial results.

This isn’t an asset production role. With creative handled by specialist teams, you’ll focus on campaign intent, smart orchestration and impact, using tools like Braze and Segment across eCommerce and loyalty.

If you’re looking for a role where you can own outcomes, prove impact and make your mark, this is it.

What you’ll do

• Identify and activate growth opportunities using customer, transaction and campaign data — setting clear intent, objectives, hypotheses and success measures.
• Design and own end‑to‑end lifecycle and trade journeys in Braze and Segment (or equivalent), covering audiences, eligibility, suppressions, contact rules and channel sequencing.
• Lead execution through partners, briefing Studio, agencies and internal teams with clear mechanics, guardrails and performance expectations.
• Optimise and own performance end‑to‑end, improving results in‑flight and translating outcomes into insights that shape future campaign strategy.

What you’ll bring

• End‑to‑end lifecycle and campaign ownership, with the strategic mindset to move beyond execution into decision‑led optimisation.
• Data‑driven growth expertise, using customer and transaction insights to shape campaign direction and commercial impact.
• Strong journey design and Martech capability, with hands‑on experience building and optimising campaigns in Braze, Segment (or similar platforms).
• Commercial and ownership mindset, combining sharp analytics, experimentation and stakeholder influence to deliver measurable results.

What’s on offer

We’re proud to offer a workplace that supports your well-being, growth, and belonging:

🏖️ Extra Leave: Enjoy a 5th week of annual leave, 2 well-being days, plus 1 volunteer day annually

📚 Career Growth: Endless learning and development opportunities

👶 Parental Leave: 12 weeks of gender-neutral paid leave for primary carers

🌈 Inclusive Culture: Bronze Employer for LGBTQ Inclusion

⚖️ Neutral Pay Gap: Gender pay gap under 5% (WGEA 2024–2025)

🧠 Mental Health: Gold accreditation by Mental Health Australia

🏡 Flexibility: Flex Ready and Family Friendly Workplace accredited

About Us

Join us and be part of something bigger!

Metcash is Australia’s leading wholesale distribution company, with $19.5 billion in sales (FY25) and a proud spot in the ASX Top 125.

We believe in the power of independent, family-owned businesses to shape vibrant communities. Through our food, liquor, and hardware pillars, we help retailers become the ‘Best Store in Their Town’ by providing merchandising, operational and marketing support. 

We’re committed to diversity, inclusion, and sustainability — and we welcome applicants from all backgrounds, including First Nations. If you need support during the application process, just let us know. Your privacy and dignity are always respected.

Please note: This role is being managed directly by our internal Talent Acquisition team. We respectfully request that recruitment agencies do not submit profiles or make contact regarding this opportunity.

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