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Digital Marketing Coordinator

Date: 22-Jul-2021

Location: Macquarie Park

Company: Metcash

Metcash | Australia’s leading wholesale distribution and marketing company


Join an award winning team who have created our IGA Shop Online offering. In 2020, the team won the coveted Canstar Blue Award for the “most satisfied customers” for online groceries. In order to provide our customers with new products and features and continually enhancing our overall digital experience we are hiring!  


The Digital Marketing Coordinator is responsible for maximising the impact of marketing strategies, campaigns and offers by executing exceptional organic and paid search, social and display acquisition/retention campaigns, influencing shopper behaviour and driving incremental retail sales. You will also develop an annual digital marketing activity calendar as well as create engaging organic content to optimise the effectiveness and return on investment from digital paid channel media placement will key focuses of this role.


What you’ll do


  • Ensure all campaigns and the use of shopper data are delivered within the frameworks of applicable legislation (Spam Act and Privacy Act) and best practice industry guidelines.
  • Work with the campaign and marketing teams to understand marketing objectives and audience requirements, creating custom audience groups and re-targeting strategies to meet these objectives.
  • Utilise the Adobe Creative Suite to develop and produce creative assets and content for social and display channels (Facebook, Doubleclick, etc).


What you’ll bring


  • Experience managing social media channels such as Facebook, Twitter, Instagram and Snapchat
  • Prior experience managing PPC Search and Display campaigns, including the ability to develop customer segments and retargeting lists
  • Strong knowledge of Google Tag Manager, Automation, Double Click and Facebook Business Manager


What we can offer you


  • Hybrid working – flexibility is in our DNA, so we blend working from anywhere with time in the office, and flexible arrangements to suit your needs
  • Free on-site parking and convenient access to public transport
  • An extra week of annual leave after your first year as part of our Fifth Week program, and the opportunity to purchase annual leave to help you recharge


At Metcash, we’re the power behind an independent Australia. For almost 100 years we’ve been proudly supporting local, family-owned businesses – sticking up for the little guys and helping them become the best stores in town. Today we’re Australia and New Zealand’s leading independent retail partner and wholesaler in the food, liquor and hardware sectors. And while we may be large, we’ll always be locals at heart. 


So, roll up your sleeves and bring your best self to work, and we’ll give you the support you need to develop a rewarding career and make your mark on the future of retail.


Make your Mark!